Cars are one of the most beautiful things to photograph - they're basically sculptures on wheels, and when the background and lighting are right, they look amazing. On the other hand, when the background and lighting aren't quite right, cars can be incredibly tough to photograph. In this case, I carefully chose a backdrop that complemented the color of the car, and also didn't 'compete' with it visually. I then used a little fill flash to brighten up Magnus' face (the existing sunlight was coming from above and behind and was quite harsh). Afterwards, using Lightroom, I was able to recover some of the highlight detail in the white reflection on the car.
Magnus Hansson, CEO of Jaguar Land Rover Japan, for Eurobiz Magazine